
Director
Morten Sommer
Visionary leader with a passion for sustainability and technology. Drives LifeTrace forward with a focus on innovation and accessible solutions.
morten.sommer@lifetrace.dkAbout LifeTrace
We want to make sustainability analysis accessible to everyone. LifeTrace brings product knowledge, environmental insight and practical technology together - so companies can understand their impact and decide what to do next.




The people behind the platform
Meet the teamWhy we built LifeTrace
Too many teams still rely on spreadsheets and one-off consultant projects to document product impact. We built LifeTrace so manufacturers can move faster - structuring materials, calculating lifecycle impact and publishing Digital Product Passports in one connected workflow.
Our goal is straightforward: make sustainability a practical part of how you design, produce and communicate about products - not a separate reporting exercise you panic about once a year.
Our starting point
Bring scattered product information together, rather than starting from scratch each time.
Connect the numbers to the materials, processes and decisions behind your product.
Put insight to work in product development, sustainability communication and customer experiences.
What we do
From structured product data to published passports, LifeTrace helps you work with the same information throughout the journey.
Bring materials, components, suppliers and production information into one connected product model. Start with the information you have and build a clearer picture.
Explore Product analysisUnderstand environmental impact across the product lifecycle. Connect your product data to environmental datasets and see where improvements can make a difference.
Explore Life Cycle AssessmentTurn selected product and sustainability information into a branded digital experience. Make it accessible to customers and partners through a link or a simple scan.
Explore Digital Product PassportCollaboration
Sustainability is a collective effort - across industries, companies and society. We believe the best outcomes happen when data, technology and people work together.
Your product knowledge, materials and existing documentation are the starting point. We build tools that meet you where your information lives today.
Bring the people who know your products together with environmental insight and technology, rather than treating sustainability as an isolated reporting task.
Stay close to manufacturers' needs and evolving EU requirements, with information that helps you design, produce and communicate with greater clarity.
The team
A dedicated team with a shared passion for sustainability and technology. Get to know the people building the platform and helping you get started.

Director
Visionary leader with a passion for sustainability and technology. Drives LifeTrace forward with a focus on innovation and accessible solutions.
morten.sommer@lifetrace.dk
Developer
Technical problem solver who gets things done. From code to creative solutions - he shows up wherever the product needs him.
asbjorn.lund@lifetrace.dk
Developer
Architect of the code - making sure our platform is fast, stable, and easy to use. Passionate about building intelligent tools that make sustainability simpler.
aksel.birko@lifetrace.dk
Sales
Your first point of contact for demos, partnerships, and getting started with LifeTrace. Helps teams turn early conversations into clear next steps.
oliver.buxbom@lifetrace.dkLet's get started
Book a walkthrough or send us a message.
See LifeTrace on your products in a 30-minute call. No commitment required.
Book a demoHave questions or a specific project in mind? Send us a message and we'll get back to you.
Talk to a founder